Next Mile Recruiting

We Send You Better-Prepared Recruits

A recruiting data platform built by a former D1 recruiting coordinator — for coaches who are tired of guessing

Jay Johnson | Founder, Next Mile Recruiting

Coach — thanks for telling us a bit about your program. I recorded a short video to show you what we're building and how it helps your recruiting.

Video coming soon

What Next Mile Recruiting Does for Coaches

We work with distance running families — parents and athletes — and guide them through the college recruiting process. By the time a family reaches out to your program through us, they've already done the work most recruits skip:

The bottom line: Recruits who come through Next Mile Recruiting are the ones who actually want to be at your program — and know enough about the process to communicate that clearly.

What We're Building

We've built a performance standards database covering over 1,500 programs with real recruiting data — not the guesstimates families find on Reddit and LetsRun. We pair that with a communication framework that teaches families how to reach out to coaches the right way, maintain the relationship, and handle the conversations that matter.

We're also building program profiles that give families an honest look at what each school offers — coaching, conference competitiveness, cost of attendance, roster composition, and development track record. The goal is to match families with programs where their athlete will actually thrive.

How This Helps You

You spend less time sorting through mass emails from athletes who don't know your program exists. You spend more time talking to recruits who've done the homework, understand the process, and are genuinely interested in what you're building.

We're not an agent. We don't negotiate on behalf of families. We educate them so the conversation with you is productive from the first email.

Want to Learn More?

I'd love to hear about your program and how we can send you better-prepared recruits.

Email Jay Directly

About Jay Johnson

Jay Johnson is the founder of Next Mile Recruiting. He has over 25 years of coaching experience, including time as a Division I recruiting coordinator at the University of Colorado. He has coached athletes from college through the professional level and currently works with distance running families navigating the college recruiting process. He lives in Denver, Colorado.

Learn more at nextmilerecruiting.com